Microsoft
- 2016
- Microsoft
- Motion design
We produced a promo video for Microsoft Surface, creating the idea and creative concept from scratch. From scriptwriting and visual styling to full production, the project was executed as a turnkey, sales-driven tool.
The video not only highlighted the product’s functionality and premium nature but also became a key element of the marketing campaign. It gained over 10 million views and impressions, driving strong audience engagement and significantly supporting Microsoft Surface’s market presence.
We also created a promo video for the new Microsoft Fluent Design System. The goal was to showcase the updated interface, its features, and key advantages. The video became an important presentation tool, visually conveying the Fluent Design aesthetic, its usability and innovation, and demonstrating how the system builds a consistent, modern user experience across Microsoft products.
- Video production
- Motion design
- Creative direction